Cliffside hotels, spectacular ocean views, and hyper-local ingredients are just a few things travelers can look forward to in Positano.
The narrow, café-lined streets of Italy’s cliffside town Positano are often bustling with both locals as well as travelers who have come in search of the ideal seaside escape.
Visitors are drawn to this charming Amalfi Coast town time and again—maybe it’s the colorful homes, the awe-inspiring hiking trails, or the overall sense of serenity, but there is no doubt that Positano is a highlight of southern Italy.
With no shortage of fun things to do in Positano, you’ll want several days to spend exploring the seaside town. It’s easy to spend hours wandering the cobblestone streets, following the scent of fresh coffee and weaving in and out of local artisanal boutiques. If you’re trying to plan what to do in Positano on your next adventure, we’ve got you covered.
First, head to the ocean and post up on a white-sand beach like Laurito Beach, which is one of the most popular (and one of the smallest) for dedicated beachgoers. Arienzo Beach is a bit more difficult to access—visitors have to descend 300 steps—but all seem to agree that it’s well worth the trek, especially for the panoramic ocean views.
Take advantage of the town’s luxury hotel selection and book a room at one of our favorites: The elegant Il San Pietro Di Positano, which features well-appointed rooms, a Michelin-starred restaurant, a private beach for guests, and plush lounges. If you’d like to be closer to the action downtown, check in to the Hotel Palazzo Murat, which is tucked inside a botanical garden.
Make sure to stop by the famous 10th-century church Chiesa di Santa Maria Assunta, known for historical artifacts and its distinct architectural style. Other architectural must-sees include the majolical tile-clad central dome and Byzantine Black Madonna, which dates back to the 13th century.
Thanks to its noteworthy cliffside location, there is plenty of hiking to do in Positano. Walk The God’s Path to snag some of the most scenic views on the Amalfi Coast. Another popular hike leads to Nerano, a small fishing village close by where you can spend the day swimming in the Bay of Ieranto.
Last (and certainly not least), spend time exploring Positano’s boutique shopping scene. Bring home a pair of colorful, custom-fit Italian leather sandals. A classic choice is the designer Safari, who has produced more than 300 styles over the past 50 years. As you wander through the street markets, stock up on local products like olive oil, limoncello, fresh tomatoes, and handmade pasta.
It’s time to book those tickets for your seaside escape and see the best of Positano!