T+L Reports: Sleep Cheap
First there was easyJet. Then there was easyCar. Thanks to those low-cost mavericks at easyGroup, there's also easyHotel (www.easyhotel.com). Don't expect a lot of space when the new chain's first location, in London's Lexham Gardens, opens later this year—its 34 guest rooms (with bright hues and private baths) start at just $10 a night.