In an attempt to attract some of the $54 billion spent yearly by traveling same-sex couples, cities such as Philadelphia and Bloomington, Indiana, are targeting gay men and women with splashy campaigns and promotions. In fact, nearly everything's coming up rainbows these days. • Rosie O'Donnell's travel company, R Family Vacations (866/732-6822; ; from $999 per person ), makes its maiden voyage on July 11, aboard the chartered Norwegian Dawn. For seven days, same-sex parents can drop in on gay-rights seminars or Spinning classes between calls in Port Canaveral, Key West, and the Bahamas. • To celebrate Massachusetts's court ruling on gay marriage, Olivia's Ultimate Honeymoon Package Cruise (800/631-6277; ; from $1,386 per person ) will take over Holland America's Maasdam on July 3, following an optional mass wedding at the Four Seasons Hotel Boston. Sapphic icon K. D. Lang will serenade the brides. • Capitalizing on Canada's legalization of same-sex unions, Vancouver-based Pride Marriage Services (604/638-9122; ) plans everything, from booking tickets to the Great White North to ordering the wedding cake.
—Beth Greenfield