Blame the BBC.
In October, the British royal family will celebrate the second royal wedding of the year when Princess Eugenie, the Queen’s granddaughter, walks down the aisle to marry Jack Brooksbank. It will likely be a beautiful event, but you’re probably not going to see it because the BBC is reportedly refusing to air it on television.
According to a source who spoke to the Daily Mail, the network is refusing to pick up the royal wedding ceremony out of fears it won’t produce good ratings.
“From the outset, the instruction from the very top was that Eugenie’s wedding must be televised,” the source said. “The BBC was approached because they have a special relationship with Buckingham Palace and a formula that works. But they turned it down because they don’t think enough people will tune in and that there isn’t enough support for the Yorks.”
The source added that Palace officials are disappointed in the decision, saying BBC “dropped the ball” because “at the end of the day this is going to be a huge royal wedding, with all the senior members of the royal family in attendance. But nobody wants to take the risk and spend the money it would cost to put it on air.”
The decision to pass on this royal wedding may also have simply come down to timing. Eugenie and Jack are set to wed on Oct. 12, which is a Friday, as opposed to Meghan and Harry’s decision to get married over a weekend. Because people will likely be at work and unable to take a day off for yet another wedding, the potential ratings may have suffered.
Though Eugenie, Jack, and the entire family shouldn’t be too displeased, as royal expert Marlene Koenig believes at least one local broadcaster will come in to save the day and air the event in the U.K.
"I will be surprised if the wedding is not televised. The Duke of Kent’s wedding in 1961 was televised, as was Princess Alexandra’s in 1963," she said during an appearance on "Royal Central."
Indeed, BBC really may be missing out. After all, Eugenie is on a mission to make her wedding even bigger than her cousin Prince Harry's by inviting more guests, and she is still ensuring plenty of celebrities like George and Amal Clooney, and David and Victoria Beckham are here.
Hopefully, unlike Meghan and Harry, Eugenie will allow people to bring their phones into the venue so we can all just follow along on social media instead.