JetBlue Wants to Give the Biggest Winter Hater a Free Flight Somewhere Warm
After weeks of freezing temperatures and snowstorms, people who live on the Eastern seaboard are likely itching to get away to some place warm.
For people in Boston, which received about 15 inches of snow during the latest Nor’easter, taking a sunny vacation to California seems like a dream. And for some lucky Bostonians, JetBlue is offering a way to make that dream a reality.
The airline is challenging people to “flip the forecast” with an Instagram contest to win two round-trip tickets on JetBlue to get that sunny vacation they need. The airline tested out this challenge on some Boston and San Diego residents with a unique pop-up experience in both cities.
The catch: The person in Boston needed to convince the person in San Diego to switch places with them. So a San Diegan would go to snowy Massachussetts, and a Bostonian could take in some sunshine in southern California.
It seems unlikely that anyone from San Diego would swap their temperate winter climate for freezing temperatures — but some people were happy to make the swap.
Luckily for everyone else, they don’t need to convince another person to trade cities with them. Instead, to enter the contest, you can make your case to JetBlue by sharing an Instagram video of yourself stating why you desperately need to “flip the forecast.” Tag your post with @JetBlue, #FlipTheForecast and #contest for the chance to win.
The contest ends March 18.