El Corte Ingles
Celebrating its 75th anniversary in 2016, the El Corte Ingles department store chain has revamped many stores in Madrid and added new English-speaking concierges and personal shoppers to raise the store's profile among international travelers. Among the changes launched this year is an all-men's-wear shop at 52 Calle Serrano, an ever-expanding roster of gourmet food stalls, and the broadest possible selection of edible souvenirs available at their Gourmet Experience departments. This is a great place to get your bearings on what's new in Spanish gastronomy.