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  4. Never Lose Your Luggage Again With These Pretty Pink Picks

Never Lose Your Luggage Again With These Pretty Pink Picks

By Anne Bratskeir
May 22, 2018
Each product we feature has been independently selected and reviewed by our editorial team. If you make a purchase using the links included, we may earn commission.
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Credit: Courtesy of Respective Brands
There is no sign of let-up when it comes to the mad-for-millennial-pink travel bag craze. The light pink luggage trend was born, some claim, by Away, in March of 2017, when the company introduced a limited-edition capsule collection hardside suitcase in blush. The reaction was seismic and the pink suitcases were an almost instant sellout, leaving some 5,000 would-be customers begging for more.

“From the beginning, customer feedback has driven our product line, so it was an easy decision to add the color to our evergreen collection,” Jen Rubio, the company’s co-founder and chief brand officer, told Travel + Leisure. The product, in four sizes (complete with signature interior compartments and built-in USB chargers) was merged into the core collection eight months after the initial blush rush.

Related: Karlie Kloss Has a New Away Luggage Collection — and a ‘Hysterical’ In-flight Routine

A year later, the pink hard-shell luggage is still one of the company’s hottest commodities, according to Rubio. “In a way, pink resonates with the open-minded spirit that’s at the heart of travel,” she says. Others in the industry have gotten the memo: pink luggage sells. Shades that run from whispery ballerina pink to eye-popping blasts of fuchsia are available everywhere at every price point, from luxurious, high-end designer variations to easy-on-the-wallet mass marketer styles.

Related: The Best Carry-on Luggage You Can Buy, According to Amazon

“The last revolution in the luggage was wheels,” says Ellen Sideri, the CEO of NYC-based ESPtrendlab, a trend forecasting and social research firm. “Color is next. It seems heavy black luggage — more bullet-proof than beautiful — has had its day.”

Perhaps the passion for pink luggage is equal parts feminine and feminist. “Today women travelers see the perfect pairing of brains and beauty in the luggage department on that ‘other runway,' Sideri said. Rubio agrees: “I think we’re shifting to a culture that recognizes that it’s possible to be both feminine and strong.” 

Related: Away Added a Front Pocket to Its Best-selling Hardside Suitcase

Bottom line? While you may be heading out on your next journey, as Sideri puts it, “pink is not going away.” It’s here to stay.  
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Away Bigger Carry-On in blush

Credit: Courtesy of Away

To buy: awaytravel.com, $245

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Travelpro Expandable Spinner Suitcase in rose

Credit: Courtesy of Macy's

To buy: macys.com, $320

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Bric’s Carry-on Spinner in pink

Credit: Courtesy of Bloomingdale's

To buy: bloomingdales.com, $295

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CALPAK DAVIS Hardside Expandable 2-piece Luggage Set in light pink

Credit: Courtesy of Ebags

To buy: ebags.com, $245

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Serapian Milano Trolley Spinner Wheeled Carry-on in quartz

Credit: Courtesy of Nordstrom

To buy: nordstrom.com, $2,000

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Protocol Richardson 3-pc Luggage set in pink

Credit: Courtesy of JcPenney's

To buy: jcpenney.com, $170

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TUPLUS One Aluminum Hardside Carry-on Spinner in rose gold

Credit: Courtesy of eBags

To buy: ebags.com, $330

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Kenneth Cole Reaction 8-wheel Spinner Trolley bag in magenta

Credit: Courtesy of Lord&Taylor

To buy: lordandtaylor.com, $150 (originally $300)

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Herschel Supply Co. Hardshell Carry-on Suitcase in ash rose

Credit: Courtesy of Saks Fifth Avenue

To buy: saks.com, $150

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Ted Baker Travel Bag with Wheels in dusky pink

Credit: Courtesy of Ted Baker

To buy: tedbaker.com, $295

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MCM Voyager Visetos Travel Trolley Carry-on Suitcase in pink

Credit: Courtesy of Neiman Marcus

To buy: neimanmarcus.com, $1,480

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Brunello Cucinelli Glitter Leather and Monili Trolley Bag in gray/pink

Credit: Courtesy of Neiman Marcus

To buy: neimanmarcus.com, $9,995

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Rockland Reno Polycarbonate Carry-On in white polka dots and pink

Credit: Courtesy of Target.com

To buy: target.com, $60 

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Minnie Mouse Small Rolling Luggage

Credit: Courtesy of ShopDisney

To buy: shopdisney.com, $25

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1 of 14 Away Bigger Carry-On in blush
2 of 14 Travelpro Expandable Spinner Suitcase in rose
3 of 14 Bric’s Carry-on Spinner in pink
4 of 14 CALPAK DAVIS Hardside Expandable 2-piece Luggage Set in light pink
5 of 14 Serapian Milano Trolley Spinner Wheeled Carry-on in quartz
6 of 14 Protocol Richardson 3-pc Luggage set in pink
7 of 14 TUPLUS One Aluminum Hardside Carry-on Spinner in rose gold
8 of 14 Kenneth Cole Reaction 8-wheel Spinner Trolley bag in magenta
9 of 14 Herschel Supply Co. Hardshell Carry-on Suitcase in ash rose
10 of 14 Ted Baker Travel Bag with Wheels in dusky pink
11 of 14 MCM Voyager Visetos Travel Trolley Carry-on Suitcase in pink
12 of 14 Brunello Cucinelli Glitter Leather and Monili Trolley Bag in gray/pink
13 of 14 Rockland Reno Polycarbonate Carry-On in white polka dots and pink
14 of 14 Minnie Mouse Small Rolling Luggage

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Never Lose Your Luggage Again With These Pretty Pink Picks
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