Never Lose Your Luggage Again With These Pretty Pink Picks

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Pink Luggage
Photo: Courtesy of Respective Brands

There is no sign of let-up when it comes to the mad-for-millennial-pink travel bag craze. The light pink luggage trend was born, some claim, by Away, in March of 2017, when the company introduced a limited-edition capsule collection hardside suitcase in blush. The reaction was seismic and the pink suitcases were an almost instant sellout, leaving some 5,000 would-be customers begging for more.

"From the beginning, customer feedback has driven our product line, so it was an easy decision to add the color to our evergreen collection," Jen Rubio, the company's co-founder and chief brand officer, told Travel + Leisure. The product, in four sizes (complete with signature interior compartments and built-in USB chargers) was merged into the core collection eight months after the initial blush rush.

Related: Karlie Kloss Has a New Away Luggage Collection — and a 'Hysterical' In-flight Routine

A year later, the pink hard-shell luggage is still one of the company's hottest commodities, according to Rubio. "In a way, pink resonates with the open-minded spirit that's at the heart of travel," she says. Others in the industry have gotten the memo: pink luggage sells. Shades that run from whispery ballerina pink to eye-popping blasts of fuchsia are available everywhere at every price point, from luxurious, high-end designer variations to easy-on-the-wallet mass marketer styles.

Related: The Best Carry-on Luggage You Can Buy, According to Amazon

"The last revolution in the luggage was wheels," says Ellen Sideri, the CEO of NYC-based ESPtrendlab, a trend forecasting and social research firm. "Color is next. It seems heavy black luggage — more bullet-proof than beautiful — has had its day."

Perhaps the passion for pink luggage is equal parts feminine and feminist. "Today women travelers see the perfect pairing of brains and beauty in the luggage department on that 'other runway,' Sideri said. Rubio agrees: "I think we're shifting to a culture that recognizes that it's possible to be both feminine and strong."

Related: Away Added a Front Pocket to Its Best-selling Hardside Suitcase

Bottom line? While you may be heading out on your next journey, as Sideri puts it, "pink is not going away." It's here to stay.

01 of 14

Away Bigger Carry-On in blush

Away Bigger Carry-On
Courtesy of Away

To buy: awaytravel.com, $245

02 of 14

Travelpro Expandable Spinner Suitcase in rose

Travelpro Expandable Spinner Suitcase in rose
Courtesy of Macy's

To buy: macys.com, $320

03 of 14

Bric's Carry-on Spinner in pink

Bric’s Carry-on Spinner in pink
Courtesy of Bloomingdale's

To buy: bloomingdales.com, $295

04 of 14

CALPAK DAVIS Hardside Expandable 2-piece Luggage Set in light pink

CALPAK DAVIS Hardside Expandable 2-piece Luggage Set in light pink
Courtesy of Ebags

To buy: ebags.com, $245

05 of 14

Serapian Milano Trolley Spinner Wheeled Carry-on in quartz

Serapian Milano Trolley Spinner Wheeled Carry-on in quartz
Courtesy of Nordstrom

To buy: nordstrom.com, $2,000

06 of 14

Protocol Richardson 3-pc Luggage set in pink

Protocol Richardson 3-pc Luggage set in pink
Courtesy of JcPenney's

To buy: jcpenney.com, $170

07 of 14

TUPLUS One Aluminum Hardside Carry-on Spinner in rose gold

Travelpro Expandable Spinner Suitcase in rose
Courtesy of eBags

To buy: ebags.com, $330

08 of 14

Kenneth Cole Reaction 8-wheel Spinner Trolley bag in magenta

Kenneth Cole Reaction 8-wheel Spinner Trolley bag in magenta
Courtesy of Lord&Taylor

To buy: lordandtaylor.com, $150 (originally $300)

09 of 14

Herschel Supply Co. Hardshell Carry-on Suitcase in ash rose

Herschel Supply Co. Hardshell Carry-on Suitcase in ash rose
Courtesy of Saks Fifth Avenue

To buy: saks.com, $150

10 of 14

Ted Baker Travel Bag with Wheels in dusky pink

Ted Baker Travel Bag with Wheels in dusky pink
Courtesy of Ted Baker

To buy: tedbaker.com, $295

11 of 14

MCM Voyager Visetos Travel Trolley Carry-on Suitcase in pink

MCM Voyager Visetos Travel Trolley Carry-on
Courtesy of Neiman Marcus

To buy: neimanmarcus.com, $1,480

12 of 14

Brunello Cucinelli Glitter Leather and Monili Trolley Bag in gray/pink

Brunello Cucinelli Glitter Leather and Monili Trolley Bag in gray/pink
Courtesy of Neiman Marcus

To buy: neimanmarcus.com, $9,995

13 of 14

Rockland Reno Polycarbonate Carry-On in white polka dots and pink

Rockland Reno Polycarbonate Carry-On in white polka dots and pink
Courtesy of Target.com

To buy: target.com, $60

14 of 14

Minnie Mouse Small Rolling Luggage

Minnie Mouse Small Rolling Luggage
Courtesy of ShopDisney

To buy: shopdisney.com, $25

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