By Stacey Leasca
December 05, 2019
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Credit: Courtesy of Rent the Runway/W Hotels

W Hotels and Rent the Runway want you to leave all your clothes at home and use their closet instead.

The two iconic brands introduced a new collaboration on Thursday, with Rent the Runway’s Closet Concierge program launching at select W Hotels around the United States. Starting today, guests of W Aspen, W South Beach, W Washington D.C. and W Hollywood will have access to a full travel wardrobe curated by Rent the Runway for each destination. The clothes will even be waiting for you on arrival so no packing necessary.

Credit: Courtesy of Rent the Runway/W Hotels

“Traveling without luggage has always been my dream. We are thrilled to partner with W Hotels to bring the RTR Closet Concierge to life, so travelers can simply show up and have their dream closet waiting for them in their hotel room,” Jennifer Hyman, Co-Founder and CEO of Rent the Runway, said in a statement.

Here’s how it works: After booking their room guests can choose from four styles to rent for the duration of their stay from Rent the Runway’s Unlimited Closet for only $69. Additionally, guests can select from a destination-ready assortment tailored to each unique W hotel location. Those destination-ready outfits are seriously cutting edge as they also incorporate Rent the Runway’s proprietary data on trending colors, designers, silhouettes and the climate of each location.

Credit: Courtesy of Rent the Runway/W Hotels
Credit: Courtesy of Rent the Runway/W Hotels

Then, guests simply drop off their clothing items upon checkout.

“W is always looking for ways to give our guests new/next experiences that empower them to express themselves and upgrade their travel experience, and the RTR Closet Concierge does both,” Anthony Ingham, Global Brand Leader at W Hotels, added. “Collaborating with Rent the Runway — such a creative, conscious and trend-setting brand — allows us to reinvent the way our guests pack and dress as they travel. Skipping the packing process is a whole new level of luxury for our guests and is yet another surprising way continue to reinvent hospitality.”

Credit: Courtesy of Rent the Runway/W Hotels