By Erika Owen
February 01, 2017
Advertisement
New IKEA Collection PS 2017
Credit: Courtesy of IKEA

IKEA is branching out to a new demographic with its new PS 2017 and Spridd collections. Well, sort of.

The collections are targeting "modern nomads," a segment of its often younger, and already dedicated fan base who like to change environments more often than not.

New IKEA Collection PS 2017
Credit: Courtesy of IKEA
New IKEA Collection PS 2017
Credit: Courtesy of IKEA

PS 2017 is actually pretty exciting for small space enthusiasts. Not only will it feature a folding sofa you can hang on a wall and quilts that fold into pillows, but it's also introducing the very first no-assembly-required shelving unit.

(Which raises the question: Is it really IKEA if you don't have to spend hours battling the instructions?)

In short, the entire collection is dedicated to making the lives of transients a little bit easier.

New IKEA Collection PS 2017
Credit: Courtesy of IKEA
New IKEA Collection PS 2017
Credit: Courtesy of IKEA

All of the designs in the limited-edition Spridd collection are from fashion designer Kit Neale, inspired by music from around the world. If you can't put that into a visual, let us spoil it for you: bright colors, hip tents plastered with bold graphics, trendy travel mugs—you get the idea.

New IKEA Collection PS 2017
Credit: Courtesy of IKEA

Both collections will be available online and at IKEA stores starting in February. Keep an eye on the IKEA website for updates.