Troy Surratt: You may not know him by name, but you’ve certainly seen the famous faces he’s painted a million times over (Jennifer Lopez, Charlize Theron, Adele). With this bravado comes adroit skill and eons of insider’s knowledge. So when the celebrity makeup artist decided to introduce his own namesake line, Surratt, in 2013, he knew exactly where he wanted to produce it—Japan.
“In my experience and research, traveling the world over and studying the different beauty markets, visiting labs and manufacturers, I find that the attention to detail and the quality in Japan is superior to other places,” he explains.
That decision means he travels to Japan at least four times a year, developing new products as well as conducting further research (in addition to squeezing in time for shopping and delicious meals, of course). "Many of my best ideas come to me on the airplane," he says. "A flight means quiet, uninterrupted downtime, which allows me to generate creative ideas and find solutions to any problems I might be having."
He spoke exclusively with T+L about his most recent trip to Tokyo, after which he also made quick stops in Osaka and Kyoto.