The hip hotel seeks to encourage local artists and musicians in its surrounding community.
Ace Hotel has long aimed to be more than a place to sleep for a night: their leadership has sought to create spaces where artists and musicians can perform, experiment, and spend time in residencies.
Their latest addition in Chicago is no exception. Ace Hotel Chicago, which is slated to open September 1 and began taking online reservations this morning, has partnered with three local arts organizations.
For each reservation made before the grand opening, the hotel will donate 10 percent to Little Black Pearl, Young Chicago Authors, and 826CHI with the goal of raising $25,000. All three organizations work to empower disadvantaged youth in arts and literature in particular.
“Every city that we go into it’s about connecting with the culture of that city,” Kelly Sawdon, partner and chief brand officer of Ace Hotel, told Travel + Leisure.
Noting the abundant cultural history of Chicago, Sawdon said Ace saw this particular hotel as a way to focus on young artists and creatives in particular.
“The rich history is something that we want to connect and tap into,” she said, adding, “We saw it sort of as an opportunity to focus on the young, the people who are up and coming.”
The hotel will feature 159 rooms, a terrace, a rooftop bar, and event spaces.
“We don’t view ourselves as just catering to a sort of bleeding-edge audience, or a bleeding-edge hip audience,” Alex Calderwood, one of the founding partners of Ace Hotel, told the New York Times in 2011.
“It’s the whole combination, or mix, but I think that makes it all human.”