A plate of roasted pepper, burrata, and pita topped with za'atar spices

7 Boutique Spice Brands Bringing a World of Flavor to Your Kitchen

A growing number of independent spice companies are specializing in ethically produced seasonings and straight-from-the-source international flavors. We rounded up our favorite culinary souvenirs.

Burlap & Barrel

A pile of paprika from Burlap & Barrel, photographed on white background
Aya Brackett

This company, cofounded by Ethan Frisch and Ori Zohar, specializes in single-origin spices from small farms and cooperatives around the world, like a savory-sweet smoked pimentón paprika ($10) from the Spanish region of Extremadura. Burlap & Barrel releases new products about once a week: look for wild Timur peppercorns, harvested with the help of a Nepalese nonprofit, and dehydrated ramps handpicked in the Adirondacks. burlapandbarrel.com.

Diaspora Co.

A pile of turmeric from Diaspora Co, photographed on white background
Aya Brackett

It all started with turmeric. In 2016, Mumbai-born Sana Javeri Kadri realized that this golden powder was becoming increasingly trendy — but that the Indian farmers who harvested the plant saw little profit, since the country's muddied supply chains remained rooted in colonial structures. A year later, Diaspora Co. launched its first product: Pragati turmeric ($12) grown in Andhra Pradesh by organic farmer Prabhu Kasaraneni. The company now offers 30 spice varietals sourced from India and Sri Lanka — all purchased directly from family-owned producers. diasporaco.com.

Essie Spice

A pile of Mekko Spice Rub from Essie Spice, photographed on white background
Aya Brackett

To create this Mekko dry rub ($11), Essie Spice founder Essie Bartels channeled her childhood in Ghana through roasted peanut and grains of Selim — the Xylopia aethiopica tree's pungent seedpods, common in West African soups and stews. But her flavors wander far and wide, with other internationally influenced products like a tamarind-guava-vanilla marinade and a mango-onion relish spiked with Jamaican Scotch Bonnets. essiespice.com.


A pile of saffron threads from Moonflowers, photographed on white background
Aya Brackett

This company specializes in premium-grade saffron threads (from $13), carefully harvested on a family-owned estate in Afghanistan's Herat province. Founder Tahmina Ghaffer, who was born in Kabul, started Moonflowers with the hope of bringing attention to the country's "red gold" while supporting the women who, until recently, made up 80 percent of its saffron farm workers. The future of these female farmers' work is now tragically unclear. Visit the site for a list of nonprofits, refugee organizations, and Afghan activists to support and follow. moonflowers.co.

New York Shuk

A pile of za'taar from New York Shuk, photographed on white background
Aya Brackett

Warm, rosy baharat for a big bowl of couscous. Earthy hawaij for fresh Yemeni coffee. And, of course, za'atar ($10) — the pungent blend of Syrian oregano, sumac, and sesame that can be found on tables from Jeddah to Jerusalem. New York Shuk cofounders Leetal and Ron Arazi draw on their family's roots in Morocco, Lebanon, Israel, and Turkey (and now, New York City) to bring the fundamentals of a Middle Eastern pantry to a wider audience. nyshuk.com.


A pile of pink peppercorns from Spicewalla, photographed on white background
Aya Brackett

The brainchild of chef Meherwan Irani — founder of Chai Pani and other beloved restaurants in Asheville, North Carolina — Spicewalla ships in bulk to restaurant kitchens across the country. But home cooks, rejoice: the website stocks practically every blend you can think of. (Five spice? Chai masala? Herbes de Provence? They've got it.) There's also an impressive selection of whole spices in consumer-friendly sizes. Try these fruity, fragrant pink peppercorns ($8) for a pop of color on your next dessert. spicewallabrand.com.

Villa Jerada

A pile of res al hanout spice from Villa Jerada, photographed on white background
Aya Brackett

Founded as an importer of high-quality olive oils from owner Mehdi Boujrada's native Morocco, Villa Jerada has since expanded to seasonings, spreads, and rubs from across North Africa and beyond. After adding harissa and preserved lemons to your cart, try their take on the ubiquitous (and rather free-form) Maghrebi spice blend ras el hanout ($10), here made with rose petals, anise, nutmeg, and nearly a dozen other aromatics. villajerada.com.

A version of this story first appeared in the September 2021 issue of Travel + Leisure under the headline The Spice of Life.

Was this page helpful?
Related Articles