People are traveling from around the world to Waco, Texas, to stay in homes that were featured on the show “Fixer Upper.” And it's having an effect on the show.
For super-fans of the home improvement show, Waco is a mecca: It’s the headquarters of co-hosts Chip and Joanna Gaines. In the show, the Gaineses take dilapidated homes around Waco and renovate them to look better than new.
Fans pay big sums to stay in real Fixer Upper homes—up to $1,200 per night, in some cases.
“They’re mostly women in their 50s and tend to be big ‘Fixer Upper’ fans,” Dave Morrow, a former guest of the show, told Waco Tribune.
After the show aired, fans descended upon Morrow’s home, intruding in daily life. So he and his wife decided to buy another property and keep the “Fixer Upper” as a vacation rental.
So far, five houses from the show are listed on VRBO and Airbnb. A sixth one will join the home-sharing platforms next month. One bed and breakfast that the duo renovated and opened to guests in February is already booked through the end of the year.
A spokesperson for Magnolia Market, the Gaines’s home goods store in Waco, said that while they understand appeal for renting out your home, contracts for clients are going to be more strict in the future.
“We want to do remodels for clients’ homes. That’s the true intent of our show, and we want to ensure that does not get lost in this new vacation rental trend,” the spokesperson said in a statement. “What started off with perfectly understandable intentions could cast a shadow of a doubt on the much bigger picture, and we are going to do our best to protect that moving forward.”