'Baby Shark' Is Now the Most-viewed Youtube Video of All Time
How many times have you watched the video?
After years of uncertainty, the day we’ve been waiting for has finally come. A day that will live in infamy.
That’s right — “Baby Shark” is officially the most-viewed video on YouTube.
According to Hypebeast, PINKFONG’s earworm hit, “Baby Shark,” has officially surpassed “Despacito,” by Luis Fonsi and Daddy Yankee featuring Justin Bieber, as the most-viewed video on YouTube of all time. It just hit over seven billion views at the end of October.
At the time of writing this article, the video has 7,042,720,458 views, while Fonsi’s successful hit has 7,038,330,283. It should be noted that “Despacito” was also considered the song of the summer in 2017, according to TIME.
Now that the mantle has been passed, it’s clear that we all now know what parents of young children have been doing since the first lockdowns in March.
“Baby Shark” began as a children’s song by Smart Study, a company for younger audiences in South Korea, in November 2015, according to Hypebeast, though its origins (including when it was first written) are unclear. After success in its native country, the song was translated to English in 2016 and blew up as a hit worldwide. Even though the song is less than 90 seconds, it spawned an extensive portfolio of branded merchandise, books, and even a live tour, The Guardian reported.
In addition, according to The Guardian, the tune has such a reputation for being pervasive and relentless that three prison workers in Oklahoma were charged with prisoner cruelty, citing that the workers had allegedly made the prisoners stand and listen to the song on repeat for two hours straight.
Perhaps in a strange twist of fate, Fonsi also collaborated with PINKFONG to do a remix of the song in 2019, Hypebeast reported. Did the singer know that the song would usurp his YouTube throne down the line? We may never know.
Andrea Romano is a freelance writer in New York City, doo doo doo doo doo doo. Follow her on Twitter @theandrearomano.