Finally, the day that travel-obsessives have been waiting for is here: JetBlue’s new in-flight Wi-Fi, the product of endless chatter for months on end, is finally making its debut. This morning, a beta version of Fly-Fi (Simply Surf, as they’re calling it) was made available on three inaugural flights, indicating a slow launch for the carrier.
Morgan Johnston, JetBlue’s manager of corporate communication, says the airline will be bringing connectivity to five planes by end of year, and 140 more throughout 2014. But compensating for the slow roll out is super-fast service, thanks to a unique high-speed satellite that’s unrivalled among other airlines. An extra perk? Simply Surf will be free for the first six months, with an intention to make complimentary service available on an ongoing basis.
So what to expect? Tiered service including a premium level called Fly-Fi Plus—long-term pricing is still to be determined—which will offer the ability to steam videos from 35,000 feet. Gate-to-gate connectivity. And perhaps even interactive in-flight experiences carried out on social—though Johnston isn’t quite expecting us to be able to order Blue Chips over Twitter any time soon.
Nikki Ekstein is an Editorial Assistant at Travel + Leisure and part of the Trip Doctor news team. Find her on Twitter at @nikkiekstein.