Sam Lauron Sam Lauron uses her background in marketing, public relations, and editorial writing to craft brand stories that build connections. She started her career in public relations and marketing, working events like Austin Fashion Week and crafting press releases for firm clients. Sam quickly segued into a job writing beauty and fashion reviews for Rank & Style, while launching her own online platform for creative entrepreneurs called Movers + Makers. As a longtime contributing writer for Eastside Magazine, an Austin-based publication, Sam covered travel, entertainment, art, and lifestyle topics — sometimes taking readers on a journey through El Paso, or behind the scenes of a silk accessory company. Sam’s work has also been featured in People, Martha Stewart Living, Travel + Leisure, Real Simple, Healthline, and CultureMap. Today, Sam works as a freelance content writer for B2B companies, tackling blog posts, thought leadership articles, white papers, and other marketing content. When she’s not thinking up captivating prose for business-facing clients, Sam has her head deep in a rack at a local second-hand store.• 5+ years of experience as a freelance writer and B2B content creator• Received a bachelor’s degree in public relations from Texas State University About Travel + Leisure Travel + Leisure, a Dotdash Meredith Brand, is a top travel media brand with a mission to inform and inspire passionate travelers. Our expert team includes a network of hundreds of writers and photographers across the globe, all providing a local eye on the best places to stay, eat, and explore. We reach an audience that takes 76 million round trips annually, offering valuable travel tips, ideas and inspiration, and products you need to get you to your destination — whether it’s a small town or big city, beach or lake, national park or theme park, road trip, cruise, or long-haul flight, and everything in between. Learn more about us and our editorial process