First Look Inside The Pop Up Apartment in the Eiffel Tower
The Eiffel Tower is one of the most quintessentially romantic spots to visit in Paris, but it’s about to get even more dreamy…literally. Vacation rental company HomeAway gave guests a chance to make history as the first to ever spend the night in the world’s most iconic landmark.
As the UEFA Euro Cup kicked off today, HomeAway unveiled its exclusive Eiffel Tower apartment and announced the lucky U.S. contest winner who will make history by staying overnight in one of the most iconic landmarks for the first time.
Created in less than 48 hours, the pop-up apartment was transformed by acclaimed French designer Benoit Leleu, who created a first-of-its-kind space, complete with a comfortable living area, an urban greenhouse, and two bedrooms all featuring furnishings by Italian design house, Lago. The apartment is suspended 187 feet above ground on the first level of the Eiffel Tower. It boasts floor to ceiling windows with unobstructed views of Paris.
Four lucky winners were chosen to spend the night in a temporary 2,000 square-foot apartment that comes complete with bedrooms, a bathroom, kitchen and lounging area with stunning views. Each winner was allowed to bring up to five additional guests to experience the once-in-a-lifetime opportunity.
“HomeAway is all about helping travelers make amazing vacation memories, so of course we thought of the Eiffel Tower as the ideal spot to make the most unforgettable vacation memory of all for some lucky travelers,” CEO and Co-Founder, Brian Sharples, told Travel + Leisure. “We're also making a bit of history, as no tourist has ever gotten to sleep inside before. Many of our travelers fall in love with the home as much as the destination and we think this is probably the most special ‘home’ we've had the privilege of opening to our customers.”
The overnight stays will take place June 23, June 28, July 4, and July 8, and the vacation package also includes three additional nights in a Paris HomeAway vacation rental, round-trip transportation, and tickets to a soccer match. Winners will were announced on June 10.
HomeAway will also use the apartment over the next month letting thousands of tourists tour the pop up space and get free Eiffel Tower lift tickets.