Tova Wald


Travel + Leisure A List Travel Agent Tova Wald
Photo: Courtesy of the agent

After 35 years of planning trips, this private travel expert's goal is to surprise and delight her travelers, whether that means arranging a visit to an art collection not normally open to the public or a luxe glamping retreat in the Negev Desert. She also knows the ins and outs of chartering private jets and helicopters so that time-strapped travelers can maximize their visits.

"Israel is the world center for tech and innovation," Wald says. "My connections with key people on the ground enable me to plan special-interest tours with a focus in cuisine, art, or technology. We can arrange food tours in markets or wine tastings in wineries. In the Negev Desert, I can plan five-day desert glamping getaways, including hiking and outdoor special events." She is a master at coordinating celebratory trips, from weddings to bar and bat mitzvahs. And when it comes to seeing the best of Israel, she doesn't waste time. "We use helicopters," Wald says, unapologetically. "This, in my opinion, is what luxury travel is all about."

Additional Specialties: Family Travel, Culinary Travel, and Destination Events

Languages Spoken: Ivrit, English, Spanish, French

Minimum Daily Spend: From $1,500 per person per day

Trip Planning Fees: Ten percent of total trip cost

Contact Info

tova@tova​ | 646-757-1311 | Zichron Yaakov, Israel


"Simply nothing compares to a trip, event, or gathering organized and overseen by Tova Wald and her team of associates and professionals. The originality in the trip planning, access to key people for briefs and meetings whether it be in the arts, geopolitics, or the startup nation. The attention to detail goes significantly beyond impressive. Whatever dream vacation or corporate event we've had, Wald has made it immeasurably better from the exquisite food, accommodations, and tour guides to the private chefs, videographer, and the unique and extraordinary locales her team are able to source. Wald and her crew have access to Palestinian Arab Druze locals for multicultural experiences and have sourced small businesses in order for us to meet, mingle with, and support locals. And, yes, sometimes hiccups occur, but Wald and her team are on it immediately and come up with a solution. In the world of luxury travel planning, there is no individual or organization with the same degree of creativity and professionalism I'd trust more than Wald." — Marion G.

Was this page helpful?
Related Articles