James Robinson and Georgia Harman (CC BY-NC-ND 4.0)
June 12, 2016

What if there was an airline for adventurous travelers, where the final destination of each flight was kept a surprise? Inspired by this idea, a group of graphic design students created a fictional carrier, called Traverse, where passengers would only find out where they were going once on the plane.

Though the idea isn’t likely to come to fruition, the designers created unique boarding passes and other documentation for the fake airline to showcase that sense of wanderlust. The packaging is “inspired by the great outdoors and discovery” and “aims to put the excitement and surprise back into travel,” say the founders.  

 James Robinson and Georgia Harman (CC BY-NC-ND 4.0)

Some of their brilliant ideas: Tickets with a blacked-out section to scratch off and reveal their destination, and a guidebook for the destination that would be handed out once on board.

Would you take a mystery plane ride to a surprise destination? 

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