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West Village

Magnolia Bakery

401 Bleecker St.
New York, NY, 10014, United States
TEL: (212) 462-2572

Often credited with inspiring the return of the cupcake fad, Magnolia Bakery was first established at this West Village location in 1996. Furnished with lacy curtains, black-and-white-checkered floors, and doily-topped trays lined with sweets, the old-fashioned shop soon became known for nostalgic desserts like banana pudding and icebox cakes. However, when Sarah Jessica Parker's Sex in the City character Carrie Bradshaw was filmed eating a cupcake here, the shop became a wildly popular tourist destination. Fans still wait in line for hours for a taste of the signature red velvet cupcake, paired with the bakery’s own organic coffee.



Insider Tip:

The shop has very limited seating and is almost always packed, so take your cupcakes to go and head to Abingdon Square Park, just a minute’s walk away.


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