Hotels in Seoul
The hippest hotel in town (as all W’s aim to be) occupies an angular, 14-story glass building overlooking the Han River, 30 minutes east of downtown Seoul.
This 24-story glass tower, set south of the Han River near the COEX convention and shopping center, caters to Seoul’s nouveaux riches and visiting business travelers. The sleek, minimalist interiors—in both the common areas and the 185 rooms—are airy and punctuated by Korean antiques.
History buffs and captains of industry choose this centrally located hotel, which is walking distance from Korea’s political and corporate halls of power (both modern and ancient).
If hotel design were an Olympic sport, the Shilla would be the Michael Phelps of Seoul properties.
Opened in 1996 as one of the first luxury hotels south of the Han River—when the Korean economy was flush with parvenu cash—the semi-pyramid-shaped Ritz-Carlton has an ostentatious vibe that seems a little dated by today’s standards.