Primary Essentials
  1. T+L
  2. Destinations
  3. U.S. + Canada
  4. U.S.
  5. New York
  6. New York City
  7. Primary Essentials

Primary Essentials

Map
372 Atlantic Ave., Brooklyn, NY 11217 | (718) 522-1804, United States
Primary Essentials Store in Brooklyn NYC
Courtesy of Primary Essentials
Features
Great design

Owner Lauren Snyder honed her aesthetic as a stylist at places like Bergdorf Goodman, and now applies that well-trained eye to a tight edit of housewares and accessories at her Boerum Hill boutique, the Primary Essentials. Just walking in this store feels like an escape from the real world; the clean layout and neatly arrayed selection of goods makes shopping here a pleasure. Expect simple but thoughtfully designed pieces, from geometric brass bottle openers to spare, block-printed throws. It's not exactly budget-friendly, but since most of the pieces available are beautifully made, minimalist versions of everyday objects (slender brass-handled scissors retail for $29, a tiny gold rod pendant necklace is $450), it's a good place to go for gifts that will make mundane activities feel special.

Other Nearby Shops
NYC Destination Guides Union Square
This six-story boutique is a design-fanatic's p... Read More
Barneys New York Store in Manhattan NYC
This legendary Madison Avenue department store ... Read More
tribeca fidi
The major high-end shopping mall is now the cen... Read More
Chelsea Market
No visit to Chelsea is complete without a walk ... Read More
Dover Street Market Store in Manhattan NYC
Some of the best shopping in New York can be fo... Read More
nyc guide
Whimsy and beauty are openly celebrated at this... Read More
Nearby Hotels
NYC
Famed hotelier Barry Sternlicht's hotel chain, ... Read More
Ace Hotel
Located on 29th Street in a historic building d... Read More
NYC
Does everything taste better when it comes out ... Read More
Beekman Hotel
The Beekman, which opened in 2016, is one of th... Read More
nyc
The first American outpost from Kit and Tim Kem... Read More
NYC Destination Guides Union Square
With an ultra-swanky checkerboard-tiled lobby, ... Read More
Nearby Restaurants
NYC Destination Guides Union Square
At this restaurant, located between Union Squar... Read More
Absolute Bagels Restaurant in Manhattan NYC
If you're heading uptown, a morning stop at thi... Read More
Blue Hill Restaurant in Manhattan NYC
This romantic spot in the heart of Greenwich Vi... Read More
Buvette
Jody Williams does simple, homey food right and... Read More
Cafe Sabarsky Restaurant in Manhattan NYC
Inside the marvelous German and Austrian art mu... Read More
Chef's Table at Brooklyn Fare
This three-Michelin-starred restaurant is hard ... Read More
Advertisement
Advertisement