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3 Via Santa Radegonda, Milan 20121, Italy

The century-old shop has unveiled a futuristic Design Supermarket with a whimsical collection of stylish tech toys, tableware, and more by the likes of Zaha Hadid and Ettore Sottsass—all displayed in a sleek underground space designed by Armani store architects Claudio Silvestrin and Guiliana Salmaso. Now that’s fashion-forward.

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The century-old shop has unveiled a futuristic Design Supermarket with a whimsical collection of stylish tech toys, tableware, and more by the likes of Zaha Hadid and Ettore Sottsass—all displayed in a sleek underground space designed by Armani store architects Claudio Silvestrin and Guiliana Salmaso. Now that’s fashion-forward.