For over a century, Kiehl’s occupied a certain niche in the New York market: a European-style apothecary selling body care products under their own label. Upstart Malin + Goetz came along in 2003 with the aim of updating the “old world apothecary” idea with their own line of skin and body care products in design-oriented packages. Their Chelsea boutique (and lab) is clean, white, and ultra-modern with exposed brick and wood accents that speak to apothecary history. Shop there for grapefruit cleanser, eucalyptus deodorant, or peppermint shampoo and take advantage of the expert advice that comes with it.
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