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1 Place Loix, Brussels, 1060, Belgium

It's a gimmick, but it works: this 61-room hotel features one distinctive Pantone color per floor, ranging from vivid to more subdued. The Pantone Hotel is built on contrasts; white walls provide a blank canvas for saturated colors to pop. At the shop are Pantone products of all sorts, from furniture to iPhone cases.

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Pantone Hotel

It's a gimmick, but it works: this 61-room hotel features one distinctive Pantone color per floor, ranging from vivid to more subdued. The Pantone Hotel is built on contrasts; white walls provide a blank canvas for saturated colors to pop. At the shop are Pantone products of all sorts, from furniture to iPhone cases.