Eugenie

Eugenie

Map
51 Mackelvie St., Ponsonby, | +64-9-5578608, New Zealand
Eugenie Clothing Store in Auckland
Emma Smales
Type of shop
Women's clothing and accessories
Features
Local designers and products

Named for her grandmother, Eugenie is also designer Elizabeth Wilson’s middle name—but that’s about the only sentimental element to this forward-thinking, New Zealand-made clothing brand. Wilson goes left-field for inspiration when seeking a muse for her innovative collections—the Hadron Collider and the work of photographer Lars Tunbjork have been a few recent starting points. As a former product and graphic designer, Wilson lends an artist’s touch to her cutting-edge concepts, yet her designs are eminently wearable and often very sexy, particularly her leather-embellished denim and two-tone slim-leg jeans.

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