Courtesy of Netherlands Board of Tourism & Conventions

Netherlands Board of Tourism and Conventions

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Co-Winners: KLM, Air France, and Atout France

Category: Best Single Social Media Promotion, Tourism Board/CVB, Global

What’s Your City Self? Facebook fans took a quiz to see if they were better suited to Paris or Amsterdam; based on the results, they received detailed itineraries.

Why It’s a Winner: By helping fans identify which city they were more suited for, this quiz resulted in more than just a virtual social win—it actually helped travelers decide where to go.

Platform: Facebook.

Social Media's Coolest Travel Companies

Netherlands Board of Tourism and Conventions

Co-Winners: KLM, Air France, and Atout France

Category: Best Single Social Media Promotion, Tourism Board/CVB, Global

What’s Your City Self? Facebook fans took a quiz to see if they were better suited to Paris or Amsterdam; based on the results, they received detailed itineraries.

Why It’s a Winner: By helping fans identify which city they were more suited for, this quiz resulted in more than just a virtual social win—it actually helped travelers decide where to go.

Platform: Facebook.

Courtesy of Netherlands Board of Tourism & Conventions

Social Media's Coolest Travel Companies

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