With high altitude and low attitude, America’s best ski towns offer plenty of fun beyond the slopes.
North Conway, NH
America's Best Ski Towns
North Conway, NH
Located amid the 660,000-acre White Mountain National Forest, North Conway makes a striking statement with its pastel-colored Victorian architecture. It’s within a half hour of 13 ski resorts and cross-country centers that offer a total of 250 trails—and much-appreciated affordability. With the Black Mountain Family Passport, for instance, a family of four can ski at Black Mountain for $99 midweek and $119 weekends and holidays throughout the winter season. When it’s time for a break, geek out at the Mount Washington Observatory Weather Discovery Center (at the northeast’s tallest peak), or stock up on local specialties and old-fashioned candy at Zeb’s General Store.
“There’s nothing like a hot tub and ski-in, ski-out lodging, but a great ski town needs more than that,” says Steve Kopitz, founder of specialty gear shop Skis.com.
We certainly won’t argue with a man who has traveled to more than 40 ski towns across America. As Kopitz suggests, our favorites not only deliver the bars, restaurants, and adventures that winter vacationers want, but also have a certain small-town appeal, a sense of history, and the carefree vibe that brought downhillers there in the first place.
“The single thing that makes a ski town is authenticity,” adds Dan Sherman, managing director of marketing for Ski.com, which customizes ski trips. “People go on a cruise or beach vacation because they want to get away. Skiers are different. They’re going on a ski vacation because it’s part of who they are. It’s a very special club.”
But you don’t need to be a part of that black-diamond club to appreciate all that these ski towns have to offer. Visitors to Bend, OR, for example, can sample more than 12 microbreweries in between runs or go rock-climbing in Smith Rock State Park. In Taos, NM, take shelter from the cold in galleries and museums that display masterpieces by the likes of Ansel Adams and Georgia O’Keeffe—artists who found inspiration in the surrounding desert and Sangre de Cristo Mountains. Or simply lounge by the kiva fireplace in your adobe inn.
Kids have their pick among several ice-skating rinks in Truckee, CA, while parents can experience the country’s only ski-in distillery, High West Distillery and Saloon, not far from historic Main Street in Park City, UT. These towns did not just have histories before the first lifts ever got there. They honored them.
Sure, there are other great places where you can base a ski trip, such as Salt Lake City, which provides easy access to the renowned Brighton, Solitude, Alta, and Snowbird resorts, or Aspen, CO, which went from modest silver-mining roots to a swanky favorite among the rich and famous.
We’ve set our sights, however, on the towns that prove ski vacations aren’t just about the slopes or mega-resorts or chic chalets. They are about embracing a lifestyle—and they are just plain fun.