Smaller carriers have upped competition with major airlines this summer, introducing new routes into large hubs. Virgin America is starting flights into Chicago O’Hare (a hub for both United and American), Frontier is adding service out of Denver, and JetBlue is now flying into Anchorage. Generally, when smaller carriers introduce discount flights, major airlines slash their prices on that route out of competition, to make it as painful as possible for the other airline. (When JetBlue started service in May between Newark and Boston, Continental dropped its fares to as low as $49 one-way.) For the average flier, this can also mean mileage bonuses and more options and capacity, as well as lower-priced tickets.
Alexander Basek is a regular contributor to Travel + Leisure.