Social Media's Coolest Travel Companies
Courtesy of Fairmont Hotels & Resorts
Fairmont Hotels & Resorts
Category: Best Social Media Promotion of Travel Deals, Global Hotel or Resort Chain
Social Media Rates: The hotel company created and promoted special rates for Facebook and Twitter. The depth of the discounts (as low as $89 a night) drove a high volume of bookings.
Why It’s a Winner: The super-luxe Fairmont took social media deals to a new high, offering amazingly low prices practically unheard of for a luxury hotel brand.
Platform: Facebook, Twitter.