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Social Media's Coolest Travel Companies

social media's coolest travel companies: Paul Gauguin Cruises, Meet Me in Tahiti

Courtesy of Paul Gauguin Cruises

Paul Gauguin Cruises

Category: Best Single Social Media Promotion, Cruise Line

Meet Me in Tahiti: Before you commit to a real cruise, why not try it out virtually? Users could plan an imaginary trip, “inviting” Facebook friends, adding activities, and even sending e-postcards.

Why It’s a Winner: Sure, cruise lines post pictures and videos of their services and amenities, but this program allowed fans to virtually plan a potential itinerary. Facebook connectivity made it a solidly social campaign.

Platform: Facebook.

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