Social Media's Coolest Travel Companies
Courtesy of Netherlands Board of Tourism & Conventions
Netherlands Board of Tourism and Conventions
Co-Winners: KLM, Air France, and Atout France
Category: Best Single Social Media Promotion, Tourism Board/CVB, Global
What’s Your City Self? Facebook fans took a quiz to see if they were better suited to Paris or Amsterdam; based on the results, they received detailed itineraries.
Why It’s a Winner: By helping fans identify which city they were more suited for, this quiz resulted in more than just a virtual social win—it actually helped travelers decide where to go.