Social Media Tips for Travel
The Heads of State
Get with the Program
Many hotel groups offer special rewards to Facebook and Twitter followers. But if you follow their loyalty-club accounts, you can receive even more freebies. Kimpton Hotels & Restaurants has a Facebook page for its free-to-join InTouch program where it announces “social password” specials. “Whisper” the right word at check-in and you can get room upgrades, free breakfast, and more. Unfortunately, Kimpton didn’t have any secret deals for my weekend in Portland, so I stuck with my original reservations.
Cheat Sheet: Two more hotel loyalty clubs that treat members like royalty on social media: Hilton HHonors (Facebook fans get deals offering extra points) and Starwood Preferred Guest (the Starwood Hotels Travel Exclusives Facebook page often lists special deals for SPG members).