Amazon—every last-minute shopper’s online dream—is diving into a new space: travel, and more specifically, hotel booking. The new Amazon Destinations site launched last week featuring bed and breakfasts, hotels, and resorts in the Northeast, Southern California, and the Pacific Northwest regions of the United States. The site currently boasts around 150 properties available for reserving, handpicked by Amazon employees.
This isn’t the online giant’s first foray into accommodation booking. They’ve been promoting deeply discounted stays since 2012, but this time around the hotel owners have more control over what’s being offered. Discounts and special packages aren’t required to be promoted on the site, meaning listings can include rooms at regular rates.
Given the company’s painstaking attention to customer spending habits, you can expect your weekend trip wanderlust to increase exponentially the next time you’re lost in an Amazon click-binge.
Erika Owen is the Audience Engagement Editor at Travel + Leisure. Follow her on Twitter and Instagram at @erikaraeowen.